You get what You Pitch for

December 4th, 2017

 

Have you wondered recently if your work, career, job, business needs a more exciting slant? A new Pitch in basic terms. Have you become rather tired of reciting the same old same old words that you utter at a networking meeting over a glass of rather ordinary wine accompanied by a tired canapé of dubious origins?

Well help is on its way! There is a way forward from the scripted Pitch that many of us have diligently spent hours crafting. There is  now a method that throws caution to the wind and embodies the true you, your business and career in ways  many  of us have been hesitant to explore. No more going unconscious within the guidelines of those awful Pitch style templates.

I have been practicing on myself and my clients to come up with a Pitch that we now call “One that Rocks the House“. Why? Because it truly embodies who you are and what you do. So how do you start ?

  1. Ask yourself the question – Why do I do what I do and what is it that I love about what I do?  Do not be prescriptive, be open, honest and raw. There will be time to refine your words, like making a good sauce, heaps of ingredients that are simmered and then pureed to perfection.
  2. What are the problems you solve? What is it that you do to help clients or your organisation move out of challenges? Stay with the tough stuff. For example “I help clients who are stressed, exhausted and cannot find ways to leverage their career forward”. What do you do?
  3. What are the Gold Medal solutions you solve for your clients? Be creative and BOLD with this part of your Pitch. This is the time to believe in your expertise and value. For example “I help clients leverage their career or business to continuously open up new opportunities and financial growth”. What do you do?

This is not rocket science but many make it a tough task. Once you can get to the core or your inner “calling” as a business person, artist or performer, you have a way forward.  Then convert this connection into into a pitch and you are on the “Good ship Lollipop” moving forward towards new lands, new opportunities and smooth sailing. You do not have to be Pitch Perfect to start with, just begin.

Pitching is an art and for many of us, myself included, it is a time to create a picture book image of our best self and passions, leveraged into our business, career or organisation. That’s all – don’t make it hard. Direct your creative inspired script and Pitch this to the world.

If you would like to talk with me about my magical powers to help you script your Pitch click below and let’s chat.